Cette session est destinée aux responsables communications voulant une introduction aux outils publicitaires Facebook. Apprenez comment amplifier vos messages et soutenir votre cause en établissant votre présence sur Facebook et Instagram, en postant et interagissant grâce aux posts organiques et...
Workplace Pour le Bien Cette session explorera les fondements de la construction d'une communication interne réussie et d'une expérience pour les employés Vous apprendrez: Comment engager et motiver des employés bénévoles Les nouvelles règles d'engagement pour le personnel hybride Comment...
This session is for marketers who are new to Facebook and want to get an introduction to Facebook advertising. Learn about how to amplify your cause and do more good by setting up your presence on Facebook and Instagram, posting...
Cette session s'adresse aux spécialistes du marketing qui ont une certaine expérience avec Facebook, mais qui souhaitent en savoir plus sur la façon dont ils peuvent améliorer leurs stratégies de sensibilisation, de levée de fonds, et recruter des soutiens. Vous...
In this workshop Drew explores several editing techniques and tools to improve video retention. Learn how to use A/B testing to refine your creative video strategy and how different content types and formats can organically drive traffic to your major...
Learn about the 5 creative considerations for cause driven ads. You’ll see examples from each best practice, and learn how to apply it with your own creative so so you can generate more action for you cause and drive real...
Learn about the 5 creative considerations for cause driven ads. You’ll see examples from each best practice, and learn how to apply it with your own creative so you can generate more action for you cause and drive real change....
Marketing science is the robust use of data to make better marketing decisions that are grounded in data and science. In this course, you’ll learn how to formulate a test hypothesis and choose the appropriate dependent and independent variables...
This course teaches you how to extract insights from data and how to use insights to make data-driven recommendations. This is the final of four sessions designed to help learners prepare for the Facebook Certified Marketing Science Professional exam....
The List <> Facebook Elevate Webinar Series: Whitney Headen, CEO, 19th & Park in conversation with Shannon Jones, Co-Founder, verb. // Entrepreneurship carries a plethora of lessons for workers of all skill sets and levels. However, The List members, Whitney...
In this lesson, students will review how to use Facebook tools to build community, amplify your business’s message and participate in actions that serve causes that are important to people.
In this lesson, students will review how to achieve meaningful change through business and what steps they can take to make a social impact.
In this lesson, students will be prepared to use creative best practices and measure the success to social impact campaigns.
Discover how mobile is shaping the video landscape across the Facebook family of apps and services. Learn creative best practices for building video for feed, stories and in-stream placements. Explore video ads buying and measurement best practices to help you...
Learn more about data usage and collection in the ads ecosystem. Learn more about data usage and collection in the ads ecosystem.
You will learn how to take data, insights and measurement to make informed marketing recommendations with these Marketing Science courses. The lessons are organized around topics that can be applied for Data Scientists, Marketing Scientists, Quantitative Researchers, or Data Analysts...
Meta certification recognizes advanced level proficiency with Meta's family of apps and services.
