All Activities
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Get started with Meta Ads Manager
Learn how to use Meta ads to establish an online presence, engage with an audience and grow a business.
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Maximize the Brand and Commerce Mix
Guidance on how to drive long term brand equity and implementing the optimal full funnel mix from brand awareness to conversions based on research from Oxford University Cross Media Study. Don't see any events here? Be sure to log...
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Retain and Grow Shoppers Online
Retention best practices and testing frameworks for lapsed, loyalist, trialist audiences and advanced retention strategies. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head to the top...
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Prove It, Then Scale It: Measuring Your Holiday Ad Performance
Are your holiday ads actually working, or are you just hoping? Learn when to use an A/B test versus a conversion lift test, how to set each one up, and how to read the results so you can confidently scale...
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Meta Advantage+ leads campaigns: generating high-quality leads with AI
Webinar learning objectives Get started with Meta Advantage+ leads campaigns and see how AI-enabled automation can help you generate higher-quality leads. This training walks you through the features, setup process and best practices for Advantage+ leads campaigns. You'll also see...
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Paid messaging on the WhatsApp Business Platform
Webinar learning objectives This training provides an introduction to Meta Business Messaging for sellers, partners and business professionals. Learn how the WhatsApp Business Platform connects businesses with customers, explore the features and tools available for paid messaging, and see how...
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Campaign types and optimization: Learn how to set up and scale your app campaigns across Meta technologies
Webinar learning objectives Learn how to set up and scale app campaigns across Meta technologies to grow your app business. This training is designed for advertisers in e-commerce, retail and travel who want to acquire new customers, re-engage people who...
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Customize ad creative in Meta Ads Manager
Learn how to create ads and review format, placement and creative options in Meta Ads Manager.
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100-101 Meta Certified Digital Marketing Associate Exam Courses
You can use these curated lessons to prepare for the 100-101 Meta Certified Digital Marketing Associate exam. They are organized by topic and weight to signify how much of the exam is focused on each subject.
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Maximize performance with Advantage+ sales campaigns
Learn how to use Advantage+ sales campaigns to help improve ad performance, increase efficiency and achieve greater scale.
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Explore data and data sources
In this course we explore how to optimize for high-quality data and use summary statistics to interpret statistical outputs.
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Use Meta Business Agent to help grow your business
Learn how Meta Business Agent on Messenger and WhatsApp can help capture leads, increase sales and support customers around the clock.
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Built to grow
Build to Grow is a Meta partnership program focused on supporting top-tier businesses who want to continue on the fast-track of rapid growth.
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Meta Certification Prep Live Training | Media Planning and Buying
Welcome to the Meta Certification Prep Live training for Media Planning and Buying. Certification Prep for Media Planning and Buying are instructor-led training sessions designed to provide guidance on how Meta technologies can fit into your media plan, while also...
