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1136 results returned

  • Certification Prep Virtual Training | Business Marketing Strategy - Part 1

    Certification Prep Business Marketing Strategist instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...

    • Event
    • Rating 4.7

  • Optimize Meta Conversions API

    To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions...

    • Event
    • Rating 4.6

  • Grow your audience with Advantage+ app campaigns

    This training prepares advertisers to grow an app audience with Advantage+ app campaigns that use AI and automation. Explore recommendations for getting started, running successful app promotion campaigns and improving campaign performance. Don't see any events here? Be sure to...

    • Event
    • Rating 5.0

  • Troubleshoot catalog for Advantage+ catalog ads

    This training helps you troubleshoot a catalog for Advantage+ catalog ads so you can diagnose and address issues that may occur. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log...

    • Event

  • Webex Testing

    This activity page is dedicated to the Webex test runs. Please feel free to schedule as many as you need as you familiarize yourselves with the new platform. We recommend that all coordinators schedule a test event so that we...

    • Event

  • Creative best practices

    Learn how to select the best placements and creative strategies with Meta Advantage.

    • Path
    • Duration 24m
    • Rating 5.0
    • Intermediate
    • Credential

  • Campaign objectives and signals

    Learn how to set campaign objectives and use the Meta Pixel, Facebook SDK and Conversions API to optimize advertising strategies and achieve business goals.

    • Path
    • Duration 34m
    • Rating 5.0
    • Intermediate
    • Credential

  • Advanced matching for websites

    Learn how to use advanced matching for websites to optimize ad campaigns and protect customer privacy.

    • Path
    • Duration 10m
    • Rating 4.7
    • Intermediate

  • Dry Run for Career Tips and Networking Event 

    Join us for a training and networking event with Meta and Meta hiring partners. In this event, certified job seekers will be equipped with the knowledge and tools to build and distinguish their resume and LinkedIn presence to attract employers....

    • Event

  • Technical implementation of the Meta Pixel

    This course helps you set up and implement the pixel so you can collect intent at each stage of the purchase path and tailor your messaging to move people through the marketing funnel.

    • Path
    • Duration 45m
    • Rating 4.7
    • Advanced
    • Credential

  • Selecting campaign objectives

    Explore the campaign objectives in Meta Ads Manager and consider which conversion locations and performance goals are available for each objective.

    • Path
    • Duration 16m
    • Rating 4.5
    • Beginner
    • Credential

  • Determine the measurement approach

    In this course, we will explore how to formulate a hypothesis and how to select a measurement approach that suits your business needs.

    • Path
    • Duration 10m
    • Rating 4.9
    • Intermediate
    • Credential

  • Cross-border trade: maximize international sales with Meta

    This training will cover proven best practices that can help maximize international sales across Meta technologies. You’ll discover guidance on how to compare destination markets, strategies for implementing cross-border ad campaigns and tactics for setting up operations that help offer...

    • Event
    • Rating 4.6

  • Defining your ad audience

    Explore how to create new, custom and lookalike audiences in Meta Ads Manager.

    • Path
    • Duration 20m
    • Rating 4.6
    • Beginner
    • Credential

  • Measure your offline events with Meta Conversions API

    This training begins with an overview of omnichannel marketing strategies and the value of connecting omnichannel data, specifically offline events. We then explore how to share offline events with the Meta Conversions API and review implementation options. This training concludes...

    • Event
    • Rating 3.6