Generate leads across Meta technologies
Explore ways you can reach and encourage high-quality leads using lead generation tools across Meta technologies.
All Activities
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How to automate paid messaging at scale
Webinar learning objectives This training explains how sellers, partners and business professionals can scale a paid messaging strategy on the WhatsApp Business Platform. Learn how to choose the right message template category for each use case and create and manage...
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The Role of the Newsroom
Get practical advice on how journalists can contribute to your reader revenue approach.
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Improving business results through effective creator partnerships
Learn about partnership ads, creative diversification, and how strategic partnerships with creators can help advertisers achieve their business goals.
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Catalog strategies for holiday campaigns
Prepare your holiday ad strategy with this workshop. Learn product catalog best practices, monitor your catalog match rate, and explore additional catalog features.
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Paid messaging on the WhatsApp Business Platform
Webinar learning objectives This training provides an introduction to Meta Business Messaging for sellers, partners and business professionals. Learn how the WhatsApp Business Platform connects businesses with customers, explore the features and tools available for paid messaging, and see how...
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Understanding Meta Advertising Standards
Learn how to comply with Meta Advertising Standards to effectively place ads with Meta.
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Beyond Brick-and-Mortar: Open Your Shop on Instagram
Get your products in front of people who love to shop with Instagram Shopping. In this workshop, we’ll cover the various features available on Instagram Shopping and how you can set up an account for your business. Learn how to...
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Maximize lead quality with Meta Conversions API for CRM
This session explores how to attract quality leads by optimizing your lead ads with instant forms campaigns with the Conversions API for CRM. We review the value of integrating your CRM with the Conversions API and go through each step...
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Optimize your campaign with Meta Advantage+
This training covers the AI tools within Meta Advantage+, including the end-to-end campaign solutions of Advantage+ sales, app and leads campaigns. You’ll also learn the tools in 5 categories of Advantage+ single-step solutions that use AI to automate parts of...
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Amplify Your Fundraising Efforts
Learn how to use free tools to help you collect donations and enable supporters to fundraise for your non-profit. The module will also teach you how to scale your organization and drive tangible results with the help of Facebook Ads.
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Engage Your Supporters With Facebook
Learn what goes into creating an effective Facebook strategy to ensure you get the most out of your online efforts. This class is packed with practical tips to strengthen relationships with your supporters and motivate online talent to actively promote...
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Optimize Meta Conversions API
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize the configuration of the Conversions...
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Join our future webinars
Discover online webinars from Meta Blueprint which can help grow your business.
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Grow your audience with Advantage+ app campaigns
This training prepares advertisers to grow an app audience with Advantage+ app campaigns that use AI and automation. Explore recommendations for getting started, running successful app promotion campaigns and improving campaign performance. Don't see any events here? Be sure to...
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Prove It, Then Scale It: Measuring Your Holiday Ad Performance
Learn how to run a Meta Conversion Lift study to determine the influence of your Meta campaigns on other channels, calibrate your attribution model and inform your ad spend with experimental results. You’ll explore why measuring channel lift matters,...
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Ad agencies and Conversions API: benefits and setup across clients
The purpose of this workshop is to help advertisers map their business objectives to what is functionally possible with the Conversions API Gateway for multiple accounts and determine their integration method. The purpose of this workshop is to help advertisers...
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Improving your client’s ad performance with data
This training discusses how the Conversions API can help advertisers establish a more reliable data connection that leads to improved marketing campaign performance. The purpose of this workshop is to help agencies map their business objectives to what is functionally...
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Identify client opportunities with Meta Business Messaging solutions
Explore Meta Business Messaging's key offerings and learn how to apply them to support client messaging needs.
