Upgrade your performance with Advantage+ catalog ads
Learn how to use Advantage+ catalog ads to dynamically deliver personalized ads and product recommendations to customers.
All Activities
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Campaign activation and Meta Advantage
Explore how to use Meta Ads Manager and Meta Business Manager for campaign activation, reporting and management.
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Get the most out of WhatsApp Business
This presentation is intended to help small businesses get the most out of their WhatsApp Business Account. The session will begin with an overview of WhatsApp business tools, in which we’ll discuss how to create and maintain a strong...
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Troubleshooting catalog for Advantage+ catalog ads
This training helps you troubleshoot a catalog for Advantage+ catalog ads and prepare for the Meta Certified Marketing Developer Exam.
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Prepare and set up catalogs for Advantage+ catalog ads
This course provides developers with a solid foundation of catalog features for Advantage+ catalog ads for web/mobile.
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Creative brief development
Learn how to write a creative brief that defines your advertising strategy and helps you plan ads that achieve results.
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Use Shops to help increase your sales
This course guides learners through the process of getting set up in Shops. Learners explore the benefits of using Shops to get their products discovered by more people on Instagram and Facebook. This course also highlights ways to use product...
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Stronger Performance with the Conversions API
Advertising tailored to people can be more effective, both for consumers and business performance. In this course, you’ll learn how ads are evolving to provide more transparency and control. We’ll examine the impact this can have on businesses who rely...
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Getting Started with Facebook Live
Tyler Simpson shares common creator use cases for going Live.
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Designing an A/B test, Conversion Lift and Brand Lift
In this course, you will learn how to design a an A/B, Conversion and Brand Lift test to prove or disprove your test hypothesis and recognize next steps for possible outcomes.
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Advanced marketing mix modeling using Meta Open Source project Robyn
Learn how to use Robyn to build marketing mix models that are fast and accessible.
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Engage Your Supporters With Facebook
Learn what goes into creating an effective Facebook strategy to ensure you get the most out of your online efforts. This class is packed with practical tips to strengthen relationships with your supporters and motivate online talent to actively promote...
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Amplify Your Fundraising Efforts
Learn how to use free tools to help you collect donations and enable supporters to fundraise for your non-profit. The module will also teach you how to scale your organization and drive tangible results with the help of Facebook Ads.
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Help your customers connect to your business on WhatsApp
This course provides guidance on how to encourage conversations between customers and your business, share a WhatsApp QR code and enable customers to discover your business through ads that click to WhatsApp.
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The Role of the Newsroom
Get practical advice on how journalists can contribute to your reader revenue approach.
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Strategies for targeting, placement and creative
Explore how to select the best ads targeting, placement and creative strategies with Meta Advantage solutions.
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Proposing a campaign budget
Explore how to create a budget for auction and reservation buying types.
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How to Earn More with Facebook Stars with Dr. Kojo Sarfo
Get ready to take some notes as wellness creator, Dr. Kojo Sarfo, drops gems on how to maximize your earnings from Facebook Stars as a Live creator.
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How to Get Started with Facebook Stars with Brandi Guice
Facebook Stars are a great way to form deeper connections with your audience as a new creator. Learn all about how to get started with Stars from beauty creator, Braannxo, as she shares her best tips for finding success...
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Create ads that align to your business goals
Learn how to design ad creative for each stage of the marketing funnel and connect with your audience in an authentic way.
