Stronger performance with Meta Conversions API
Learn how to use the Conversions API to establish a reliable data connection that leads to improved campaign performance.
Learn how to use the Conversions API to establish a reliable data connection that leads to improved campaign performance.
Learn about partnership ads, creative diversification, and how strategic partnerships with creators can help advertisers achieve their business goals.
This course discusses how the Meta Conversions API can help you establish a more reliable data connection that leads to improved marketing campaign performance. Determine which integration option is best for your business and explore best practices for sharing...
Learn about the ad creation process and how to create reports in Meta Ads Manager.
Learn ways you can measure your community's performance, make decisions based on insights and monetize to generate revenue.
Learn how you can optimize your lead ads with instant forms campaigns with the Conversions API for CRM.
This course helps you prepare and set up a catalog for Advantage+ Catalog Ads so you can show relevant items to the right people online. Don't see any events here? Be sure to log into Blueprint to access a variety...
Explore the value of partnership ads and discover how to integrate them into a business-as-usual campaign strategy in Meta Ads Manager.
Learn how to add search lift to your conversion lift experiments to help determine the accuracy of your attribution analytics results. This will help you identify the true source of demand for your products so that you can make...
Join the Instagram team for an interactive introduction to Reels where you'll be taken through the full suite of tools and endless creative possibilities.
Identify expansion opportunities for a client's WhatsApp for Business strategy by evaluating their current approach, defining new use cases, and presenting tailored solutions.
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions...
This workshop is intended to help advertisers use ads that click to Instagram Direct to attract new followers, engage customers and reach their business goals. This training explores Meta Business Messaging technologies, campaign creation in ads Manager, creative best practices...
Explore brand safety controls, and learn about standards and policies relevant to ads on Meta technologies.
Explore how to create new, custom and lookalike audiences in Meta Ads Manager.
This session explores how to attract quality leads using lead ads instant forms. We’ll discuss how to set up and optimize your lead ad campaigns to improve performance and the quality of leads you’re generating. We’ll also explore how to...
The pixel helps you track conversions on your Facebook ads, optimize your ads for people most likely to convert and generate audiences to better target your ads. This course helps you setup, implement and troubleshoot the pixel so you...
Meta Software Engineer, Adam Creeger, explains the advantages of going Live on Desktop versus mobile and when each option might be best for your content needs.
This course teaches you how to create content for your business on Instagram.
This course teaches you how to content about your business and interact with your audience on Instagram Stories.
Explore ways you can reach and encourage high-quality leads using lead generation tools across Meta technologies.
Explore how to create a budget for auction and reservation buying types.