Bring your business online with Instagram
This course prepares you to set up an Instagram business account and create a profile to get discovered and connect with customers.
All Activities
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Get started with data-driven marketing
Learn how data from the Meta Pixel, Conversions API and Facebook SDK can provide insights to reach people with relevant ads.
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Improve your advertising with Advantage+ catalog ads
In this session, you will learn what Advantage+ catalog ads are and how they can help you achieve business goals. Explore different creative formats to deliver relevant, personalized ads to your audience. Additionally, you'll learn best practices in setting...
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Selecting campaign objectives and conversion settings
Learn how to select the best campaign objective and conversion settings in Ads Manager for your business goals.
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Implementing a Meta Business Messaging strategy
Learn to implement a Business Messaging strategy by identifying needs, selecting partners, and defining integration milestones.
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Campaign activation tools and Meta Advantage+
Explore how to use Meta Ads Manager and Meta Business Suite for campaign activation, reporting and management.
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Measure success and monetize a community
Learn how to measure your community's performance, make decisions based on insights and generate revenue.
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Start marketing with Meta technologies
In this course, you’ll learn about the Meta technologies you can use to grow your business online. You’ll discover ways Facebook, Messenger, Instagram and WhatsApp can help to build awareness, engage customers and achieve business goals.
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Use WhatsApp for a business
Learn how to create a WhatsApp Business Account and explore key features for communicating with customers.
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Understanding ad fragmentation: Tips to optimize your ads for better results
Learn how reducing ad fragmentation can help you optimize your ads for better results.
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Certification Prep Virtual Training | Business Marketing Strategy - Part 2
Certification Prep Business Marketing Strategy instructor led training sessions provide advertisers guidance on crafting strategic marketing plans and using Meta technologies to achieve business results. This includes developing marketing strategies based on the customer journey, maximizing Meta technologies across touchpoints,...
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Stronger performance with Meta Conversions API
Learn how to use the Conversions API to establish a reliable data connection that leads to improved campaign performance.
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Get started with Meta Ads Manager
Learn how to use Meta ads to establish an online presence, engage with an audience and grow a business.
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Generate leads across Meta technologies
This course explores how you can reach and nurture high-quality leads using lead generation tools across Meta technologies. This webinar is for advertisers who generate leads using Meta technologies. These advertisers should be familiar with how to create a campaign...
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Maximize lead quality with Meta Conversions API for CRM
Learn how you can optimize your lead ads with instant forms campaigns with the Conversions API for CRM.
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Create ads that align to your business goals
Learn how to design ad creative for each stage of the marketing funnel and connect with your audience in an authentic way.
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Ad agencies and Conversions API: benefits and setup across clients
The purpose of this workshop is to help advertisers map their business objectives to what is functionally possible with the Conversions API Gateway for multiple accounts and determine their integration method. The purpose of this workshop is to help advertisers...
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Optimize your campaign with Meta Advantage+
This course covers each of the AI ad solutions within Meta Advantage+ and how to use them to improve campaign performance.
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Handle recovery for clients decreasing investment
Discover how to address and resolve issues with clients reducing their investment in WhatsApp for Business through diagnostic reviews, remedial actions and reset meetings.
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Get started with product catalogs on Meta technologies
Learn how you can use Meta Commerce Manager to set up and manage catalogs, promote products and personalize ads for shoppers.
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