All Activities : Learn new skills to build your brand or business

Customize ad creative in Meta Ads Manager

Learn how to create ads and review format, placement and creative options in Meta Ads Manager.

Path
Duration 15m
Rating 4.8
Intermediate

Set up and use the Meta Pixel and Meta Conversions API for website campaigns

Learn how to use the Pixel and the Conversions API to share data from customer actions and optimize advertising strategies.

Path
Duration 10m
Rating 4.9
Beginner
Credential

Live Webinar: Business Marketing Strategist

Path

Search lift: measuring the true impact of Meta technologies on search traffic

Learn how to add search lift to your conversion lift experiments to help determine the accuracy of your attribution analytics results. This will help you identify the true source of demand for your products so that you can make...

Event

How to Promote Your Live and Grow Your Live Audience with Dr. Kojo

So you've gone Live successfully, what's next? Wellness creator and mental health advocate, Dr. Kojo Sarfo shares his best advice for how to grow your audience and promote your Live content across Instagram and Facebook.

Video
Rating 4.7

Cross-border business: Maximize international sales with Meta

This training will cover proven best practices that can help maximize international sales across Meta technologies. You’ll discover guidance on how to compare destination markets, strategies for implementing cross-border ad campaigns and tactics for setting up operations that help offer...

Video

Grow your audience with leads across Meta technologies

Today, leading businesses are creating and nurturing demand using modern lead generation tools that facilitate personalized discovery and enable frictionless experiences. Are you getting the most out of your lead generation efforts? Join us for a webinar on November...

Event

Use ads that click to WhatsApp with Meta Conversions API

Learn how to optimize ads that click to WhatsApp with the Meta Conversions API for messaging events.

Path
Advanced
Credential

Proposing a campaign budget

Explore how to create a budget for auction and reservation buying types.

Path
Duration 18m
Rating 4.7
Intermediate

Interpret Statistical Output

In this course, we discuss ways to analyze and interpret the output of a regression analysis.

Path
Duration 20m
Rating 4.3
Advanced
Credential

Determining the best buying type and bid strategy

Explore the available buying types and bid strategies to use for your campaigns.

Path
Duration 28m
Rating 4.8
Intermediate
Credential

Configure and Troubleshoot Meta Conversions API Gateway

Learn how to set up the Conversions API Gateway without developer help for ad personalization, optimization and data sharing.

Path
Duration 35m
Rating 4.9
Intermediate
Credential

Implementing buying types and optimizing for ad delivery

Explore how to set up a campaign through the auction and reservation buying types in Meta Ads Manager.

Path
Duration 32m
Rating 4.7
Intermediate
Credential

Practice Test - Digital Marketing Associate - C

Rating 4.7

How to create a Facebook Page

Video
Duration 1m
Rating 4.8
Credential

Meta Certification - Q&A

Meet with the Meta Blueprint team to learn all about our Meta Certification program. Ask questions about our family of apps and services, topics in our certification exams and the process from start to finish during this session. Media...

Event

SHELL Improving your client’s ad performance with data

This training discusses how the Conversions API can help advertisers establish a more reliable data connection that leads to improved marketing campaign performance. The purpose of this workshop is to help agencies map their business objectives to what is functionally...